GM, Toyota bet that pickups will pick up
By Gina Chon And Norihiku Shirouzu
The Wall Street Journal Europe
27 Sep 2006
GENERAL MOTORS Corp. and Toyota Motor Corp. are both about to bet hundreds of millions of dollars that even during a downturn in full-size pickup-truck sales, they can attract more buyers. Big pickup trucks make up the single largest segment in the... read more...